30+ Best Tools to Solve Your Marketing Challenges

The growing popularity of cross-border e-commerce has attracted more and more people to step into this industry. But in the process of operation, many people want to find the best ways to improve their content marketing performance. The good news is there are countless marketing tools for your disposal to make things easier and more successful for you. Take a look at these tools via Mopubi.com which will help you get the most out of your time and energy.

Service Platform 

AMZ58                                                                                                                                  

Amz58 has been dedicated to improving the efficiency of Amazon sellers since its establishment. They strive to become your trusted website specialized in the first information portal integrating the function of navigation, media, tools, and attributes. All they want is to create a one-stop service platform for the needs of the majority of Amazon sellers.

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AMZ123                                                                                                                                  

AMZ123 is a website focusing on Amazon seller navigation. It aims to be the NO.1 home to Amazon sellers because of its neutrality, professionalism,  and a great reputation among many users. AMZ123 cares about the seller’s needs and offers them a platform where they can find all the information needed. 

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AMZ520                                                                                                                                  

In the past time, AMZ520 has been trying to make an e-commerce navigation website that is easy for cross-border people to access quickly to enhance and save sellers’ time. This is the starting point for the establishment of AMZ520. They will continue to bring better tools, resources, and information to everyone!

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Cifnews                                                                                                                             

Cifnews was launched in Xiamen in April 2013 as the first Chinese media specialized in cross-border e-commerce. Over the years they grew and started organizing conferences, workshops, and forums across the country, working with hundreds of global companies and platforms and becoming the largest service platform in the Chinese cross-border e-commerce industry.

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Analytics Tools 

Webtrends                                                                                                                               

Since 1993, Webtrends has been a leader in digital analytics products. They founded the web analytics industry with their Log Analyzer product which evolved into the first online marketing analytics SaaS solution. They now lead the market for SharePoint and Microsoft 365 analytics. Webtrends’ mission is to produce superior returns to the shareholder by being a leading provider of digital analytics products and services.

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Mixpanel                                                                                                                                 

Mixpanel helps companies build better products through data. With their powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience. Over the past decade, they’ve helped some of the world’s most influential startups and companies innovate and grow their businesses.

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Woopra                                                                                                                                 

Woopra was founded in 2012 by two engineers who recognized the need for an analytics solution that would capture the whole user journey. One that would empower teams to see the experiences users have with their brand exactly as their customers do. They believed that for data to be meaningful, it had to be human. This meant moving away from sampled data and silo channel metrics and moving toward a solution that captured and enabled the optimization of every touchpoint in the customer experience.

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Kissmetrics                                                                                                                               

Kissmetrics was built to help marketers and product teams increase conversions, engagement, and retention. It is ideally suited for SAAS product and marketing teams because they give you the information you need to acquire qualified prospects, convert more trials into paying customers, and reduce churn. You can get, keep and grow more customers with Customer Engagement Automation by Kissmetrics. 

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Marketing Automation Tools 

Marketo                                                                                                                                 

Marketo, Inc., offers the leading Engagement Platform that empowers marketers to create lasting relationships and grow revenue. Consistently recognized as the industry’s innovation pioneer, Marketo is the trusted platform for thousands of CMOs thanks to its scalability, reliability, and openness.

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Salesforce Pardot                                                                                                                                 

Salesforce Pardot, B2B marketing automation by Salesforce, offers a marketing automation solution supporting the needs of B2B organizations of every size. It is the world’s #1 customer relationship management (CRM) platform. They help your marketing, sales, commerce, service and IT teams work as one from anywhere — so you can keep your customers happy everywhere.

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Oracle                                                                                                                                

Oracle is a cloud technology company that provides organizations around the world with computing infrastructure and software to help them innovate, unlock efficiencies, and become more effective. They also created the world’s first – and only  – autonomous database to help organize and secure our customers’ data.

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Email Marketing Tools 

Campaign Monitor                                                                                                                                

Campaign Monitor is a global technology company that provides an email marketing platform that’s easy to use yet extremely powerful. A part of CM Group’s family of brands, we give more than 250,000 customers the tools to make lasting impressions on their audiences using email. Campaign Monitor powers media moguls, tech giants, nonprofits – lots of different industries making their numbers through the power of email marketing. 

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Constant Contact                                                                                                                                

Constant Contact is a trusted partner in helping small businesses, nonprofits, and individuals dream smarter. We make it easy to build a professional brand online, attract customers, and sell more products – helping you achieve real results. Constant Contact helps you spread the word through email, social media, SEO, and other forms of online marketing⁠ – all from one place.

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Hubspot                                                                                                                                

HubSpot is a leading CRM platform that provides software and support to help businesses grow better. Thousands of customers worldwide use our powerful and easy-to-use tools and integrations to transform how they attract, engage, and delight customers. You don’t have to go it alone. Master the inbound methodology and get the most out of your tools with HubSpot’s legendary customer support team and a community of thousands of marketing and sales pros just like you.

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40Nuggets                                                                                                                               

40Nuggets is focused on building software that is easy to operate and has built-in intelligence features that don’t require too much configuration. It converts more of your site visitors by sophisticated targeting and digital body language. 40Nuggets tracks analyze and provide valuable insight into your site visitors to help you make decisions about campaigns, budgets, and content.

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Syndicate Tools 

Brightcove                                                                                                                             

Since 2004, Brightcove has been helping customers discover and experience the incredible power of video through its award-winning technology, empowering organizations in more than 70 countries across the globe to touch audiences in bold and innovative ways. Brightcove achieves this by developing technologies once thought impossible, providing customer support without parallel or excuses, and leveraging the expertise and resources of global infrastructure. 

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Slideshare                                                                                                                              

80 million professionals trust SlideShare to learn about any topic quickly from subject matter experts. Found in 2006 with the goal of making knowledge sharing easy, Slideshare has since grown into a top destination for professional content. With over 18 million uploads in 40 content categories, it is today one of the top 100 most-visited websites in the world.

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PRNewswire                                                                                                                              

PR Newswire is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs, and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content – from rich media to online video to multimedia – and then distribute content and measure results across traditional, digital, mobile, and social channels. 

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Content Operation Tools 

Scripted                                                                                                                                 

Scripted is the leading provider of original written content. They provide written content for thousands of customers – ranging from small businesses to large enterprises – through their carefully curated user-base of specialist writers. Their writers and editors collaborate with clients to produce a wide variety of engaging content. You’ll communicate directly with your writer to execute your vision. Its intuitive content management tools provide your all-in-one writing solution.

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Skyword                                                                                                                                

Skyword’s mission is to make it easy for brands to tell authentic stories, build trust, and establish lasting relationships. Their content services team and global talent network make it easy to create high-quality content at the scale you need, while their content marketing platform streamlines the path from workflow to wowing your audience, and their analytics tools and services give you the intelligence you need to optimize for superior content and ROI.

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Brafton                                                                                                                                

Brafton offers customized content marketing strategies as well as writing, graphics, and video to power your online business. Most of their content is created on the concept of the target audience rather than objective data. For over a decade, Brafton has created and published content marketing services for B2C and B2B clients, covering all industry verticals.

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Textbroker                                                                                                                                

Textbroker is the leading online platform in the U.S. for custom-made, unique written content. The online marketplace brings together customers looking for unique and exclusive textual content with more than 100,000 U.S.-based freelance authors who can write about virtually any topic. Orders include search engine optimized web copy, blog posts, articles, press releases, news, white papers, eCommerce descriptions, buyer guides, even chapters of books.

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Zerys                                                                                                                              

Zerys Content Marketplace is a powerful project management tool and writer marketplace, offering businesses and agencies a simple and affordable way to get quality, custom content. Backed by more than 10 years of content marketing experience, Zerys Content Marketplace was developed by Interact Media to translate content marketing needs to effective solutions that drive results. Corporate marketers, small business owners, and agencies use the Zerys Content Marketplace to access affordable content marketing services.

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Contently                                                                                                                                

Contently helps brands tell great stories. Headquartered in New York City, it is the recipient of numerous awards, including Digiday’s Best Content Marketing Platform, and has been recognized by AdAge, Crain’s, Fortune, and Inc. As the Best Place to Work, their methodology and solution have three key pillars: expert content strategy, an enterprise content marketing platform that saves you time, and a global talent network with over 160,000 freelance creatives.

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Curata                                                                                                                                

Curata was launched in 2010 on the premise that machine learning and natural language processing can bring significant value from the tsunami of online content being produced, making it easier to more efficiently create better, more relevant content for consumers. Curata has served 1,000+ customers to date representing a wide array of industries and geographies including 20% of the Fortune 100. Curata’s products have won numerous top awards and accolades from analysts, industry organizations, and user review sites.

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Optimizing Tools 

Optimizely                                                                                                                                

Optimizely, an Episerver company, provides the industry’s leading digital experience optimization platform, enabling brands to deliver relevant experiences driven by data. Episerver and Optimizely create the ultimate system of differentiation for companies to compete and win in the digital-first economy. With 10 years of innovation, its proven at-scale platform has run over 2 million experiments to eliminate guesswork across the user journey and optimize the customer experience for some of the world’s most prominent brands, including Gap, IBM, Peloton, Nike.

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SEOmoz                                                                                                                               

Moz was founded by Rand Fishkin and Gillian Muessig in 2004. It was called SEOmoz and started as a blog and an online community where some of the world’s first SEO experts shared their research and ideas. They launched the Beginner’s Guide to SEO and their first Search Ranking Factors study, and that hub of industry expertise transformed into a small consulting firm and led them to create some of their first SEO tools.

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Collaborating Tools 

GatherContent                                                                                                                              

GatherContent was born from the first-hand experience of the stress associated with wrangling content for websites. It’s a Content Operations Platform. they help over 2,000 businesses bring together people, processes, and technology into one platform – to save time and money, improve content quality, and reduce regulatory risk. Their platform replaces the broken status quo of ill-fitting office tools for universities that need to create high stakes content. large website redesigns, scaling editorial production, multi-channel marketing campaigns, etc. 

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Divvy                                                                                                                              

Divvy is a secure financial platform for businesses to manage payments and subscriptions, build strategic budgets, and eliminate expense reports. By integrating real-time tracking for every business transaction, Divvy provides organizations with instant insight into their spending. With Divvy, you can make informed cash flow decisions, curb losses before they happen, and never have to save a receipt again.

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Kapost                                                                                                                             

Kapost provides marketers with software and consulting services to enable their B2B organization to produce and deliver the right content to the right customer at the right time. They curate proven cloud tools that deliver value quickly without re-platforming or building from scratch. If you have a business challenge you’re trying to solve – they’ll help you integrate transformation tools to make a difference beyond the bottom line.

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Graphics Tools

Easelly                                                                                                                            

Easelly is ideal for educators, students, business owners, and executives who need to convey a thought, lesson plan, or concept in an easy-to-follow visual form. It is a simple infographic maker that lets you visualize any kind of information. They’ve turned thousands of infographics from users at organizations like Whole Foods, News Corp, and the Department of Health into free templates you can use.

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Visually                                                                                                                           

Visually is the content creation platform that enables businesses to connect with their audiences through premium visual content they have handpicked the best freelancers out there to help you produce high-impact infographics, videos, presentations, reports, ebooks, and interactive web microsites. After they match you with world-class creative talent, their powerful collaboration platform streamlines the creative process–and improves communication between you and your team of graphic designs, writers, and web developers. The result is visual content creation that gets results while saving you time and money.

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